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Three tips for promoting your business with headwear

by Torsten Ritscher on January 03, 2020

Whether at an event, street advertising or on your company premises, with branded headgear your company will surely be noticed. Because when we speak to someone personally, we are doing it "face-to-face", ie an item of clothing that is worn on the head is certainly more likely to attract attention than any other item of clothing.

However, promoting your brand effectively takes smart decision-making, and here are some tips on how to do that.

1. Consistency with brand colors and logos

Chances are you already have a branded color scheme that is reflected in your company logo, promotional materials, and website. Make sure all uniform and clothing reflect this, including headgear.

At we offer you high-quality embroidery, ie your logo can be attached to hats and look as conspicuous and defined as it appears in your printed and digital material.

2. Consider placement

The obvious place to put your brand name or logo is on the front, but don't overlook the value of the branding on the side and back of the cap so that it is visible from the top or the back.

3. Choose excellent caps

Don't make the mistake of thinking that an old hat is enough because a cheap, disposable hat will look bad. Choose one with obviously high quality materials that your employees and representatives will be proud of and comfortable with.

BrandyourCap's ongoing search for the ultimate headwear means we never settle for second best in material, design or performance to provide you with a hat that leaves a solid impression with or without branding.


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