Three reasons why custom headgear can promote your brand
by Torsten Ritscher on August 19, 2020
Whether it's a fast food restaurant or a car dealership, all types of businesses encourage their agents to wear caps with their logo on them, but why is it so effective?
1. Immediately perceptible
There is a popular saying, "If you want to move forward and get noticed, get yourself a hat". Because while items of clothing like shirts, pants, and shoes can have an effect, a cap is usually the first part of an outfit to get noticed.
When two people speak to each other in person, they do so face-to-face so that each head covering is directly in the other's line of sight. This is why branded caps are often so effective in customer service and sales.
2. Trust and Authority
When you're comfortable, you're more likely to make a positive impression. For many of us, our hats are part of who we are and what we wear, so branded headgear naturally makes us more assertive.
3. Quality and flexibility
Bespoke caps can be designed in any way the imagination allows, meaning there are all kinds of novel and distinctive ways to get attention. At Brandyourcap we take great pride in our online configurator, which allows you to create your design in a number of shapes. We use this to develop a high-quality logo for your headgear, which offers fast processing and a 100% brandyourcap guarantee.